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If you can’t uncover your customer’s problems and needs you don’t stand a chance at selling them a solution.ġ5. Good sales professionals are like a doctor diagnosing a patient’s illness. Takeaway: Too many people in sales still don’t get it. Only 13% of customers believe a sales person can understand their needs. All you have to do is ask! What’s the worst that can happen? Don’t beat around the bush and “suggest” referrals and instead ask for them directly.ġ4. Takeaway: If you are making this mistake, you are wasting precious opportunities. Only 11% of salespeople ask for referrals.

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91% of customers say they’d give referrals. A referred customer is already pre-sold on the credibility of the sales person, product and company which makes these types of opportunities the warmest sales leads.ġ3. Takeaway: Referral-based selling is a surefire recipe for success. Salespeople who actively seek out and exploit referrals earn 4 to 5 times more than those who don’t. It is worthwhile to improve your ability to craft impactful emails with effective subject lines and calls to action.ġ2. social media marketing, it’s a good reminder of the general importance and power of email. Takeaway: Although this stat is really about email marketing vs. Email is almost 40 times better at acquiring new customers than Facebook and Twitter. Takeaway: If done right, social selling really works.To learn more about ways that you can activate and motivate your sales team to start leveraging social networks in the overall sales function, contact us.ġ1. 78% of salespeople using social media outsell their peers. Even in relatively simple transactions with smaller firms, you'll likely come across multiple people playing different decision-making roles.ġ0. Takeaway: It's rare you'll find yourself concerned with just one potential buyer in the sales process. In a typical firm with 100-500 employees, an average of 7 people are involved in most buying decisions. Takeaway: This is just another statistic that proves the emphasis businesses are making on their sales forces.ĩ. Over one trillion dollars (that’s nine zeros) are spent annually on sales forces. The takeaway for job seekers? Learn to sell.Ĩ. Sales reps that are smart, nimble, and continuously developing the right skills have a bright future ahead. Takeaway: Today, salespeople are more important than ever and the sales profession is nothing like the negative stereotype of the past. Takeaway: Don't let this stat stop you from prospecting on Monday, Tuesday, Friday, and the weekend. Keep up your persistence and do everything you can to stay connected with the prospect post your initial meeting.Ħ. Takeaway: Just because you’ve got a foot in the door, doesn’t mean you’ve closed the sale. 44% of sales reps give up after 1 follow-up. 80% of sales require 5 follow-up calls after the meeting. You have to be quick while providing a QUALITY response (i.e. However, keep in mind that speed alone is not good enough. Takeaway: Responsiveness is a key skill in sales. 30-50% of sales go to the vendor that responds first. It turns out that most people are not receptive of a sales call when they are on their break, so call in the late afternoon.Ĥ. Takeaway: Many sales reps make the mistake of calling during lunch hours. The best time to cold call is between 4:00 and 5:00 PM. But if you give up on a prospect after too few attempts, you are passing up a potential sale. Takeaway: Prospecting is hard and most of us hate it. It takes an average of 8 cold call attempts to reach a prospect. Next time you see a friend change their job title on LinkedIn or hear about an old client in the news, pick up the phone and make that check-up call.Ģ.

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He would spend 2 to 3 hours every day making "check-up calls" - calling old professional friends to (1) maintain relationships and (2) learn about developments in their companies which opened up potential new opportunities where he could help. One of the best salespeople we ever knew was glued to his phone yet never made a single cold call. Takeaway: We’ve heard the chants: “cold calling is dying.” But that doesn't mean that phone conversations are dying and this stat is proof.

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92% of all customer interactions happen over the phone. Scroll to the bottom of the post to see the sales stats SlideShare. Whether you are a sales rookie or an experienced veteran, these 21 sales stats will knock your socks off and perhaps inspire you to improve the way you sell. Brian Williams, PhD We’ve gathered the most surprising, horrifying, and enlightening sales stats on cold calling statistics, social selling, sales training, facts, and much more.








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